Retailers in 2026 face a complex landscape of digital transformation, rising costs, and supply chain disruption. The deck opens with the growth outlook, the consumer shift to hyper-personalized experiences, and AI adoption, then details five supply chain challenges: disruptions and delays (including Section 321 reform), rising costs, inventory strain, regulatory complexity, and sustainability pressure.
It shows how SAP's cloud suite responds — SAP Integrated Business Planning and SAP Business Network for visibility and resilience, SAP ERP Cloud for cost control, SAP Global Trade Services for compliance and risk, the SAP Customer Experience suite for omnichannel and personalization, and SAP Sustainability Control Tower for ESG reporting.
Three sector deep dives follow: fashion retail (market dynamics, tariff turbulence, de minimis reform, legacy systems, sustainability, and SAP ERP Cloud for Fashion and Vertical Business), grocery retail (growth outlook, freshness, labor, omnichannel complexity, and a challenge-to-solution table), and electronics retail (the AI hardware boom, reshoring, counterfeit risk, component shortages, and the SAP solutions for each).
The full deck is available above as a PDF. For shorter versions see "Retail Market Fact Sheet 2026" and "Retail Market Overview 2026: Executive Brief" in the Resource Library.